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Long
Marketing
Campaigns

Long-term marketing campaigns—whether annual or multi-annual—are built through a 360° lens, thoughtfully layered across digital, experiential, social, and retail touchpoints to create a consistent, immersive brand world. For nationally distributed companies, these campaigns offer the opportunity to build momentum and deepen consumer connection over time, allowing stories to unfold with nuance and purpose. Relationship building remains at the core—whether with consumers, communities, or strategic partners—rooted in shared values and sustained trust. These longer-term initiatives prioritize emotional connection and meaningful engagement, with every touchpoint designed to surprise, resonate, and last. Recapping and evolving these campaigns is just as essential—capturing insights, celebrating wins, and refining for even greater impact year after year.

Thirst For Adventure

Thirst For Adventure is a purpose-fueled, play-forward campaign built for the wild at heart. Centered around Hazy IPA, it pairs outdoor-loving vibes with real impact—supporting national parks through every sip, and bringing the spirit of exploration to life through glamping, festivals, and unforgettable experiences. Ready to roam? Let’s go.

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Wow Me

Bright, bold, and full of blossom—Wow Me brought Wow Wheat Ale to life with playful storytelling, nostalgic vibes, and a dose of Arizona sunshine. From illustrated spots to interactive moments, it was all about capturing good times and giving back, with proceeds supporting The Joy Bus Diner. Sip it, feel it, live it—Wow Me is just getting started, check it out!

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Spinato's 50th Anniversary

To celebrate Spinato’s 50th anniversary, we kicked off with a vibrant brand refresh—introducing punchy, youthful colors and extending our visual identity to better connect with new and loyal guests alike. From there, we launched a robust, year-long marketing campaign that touched every level of the funnel, with a strong emphasis on awareness through media, events, and playful storytelling that brought our personality to life. At the heart of it all was a heartfelt thank-you campaign, woven throughout the year, honoring the guests who made 50 years in the Valley possible. See how it all went down!

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